Bank Marketing

Ad Design | Branding | Book Layout | Illustration | Social Media | Web Design

In my role as a Graphic Designer at Agora Eversole, I worked with various community banks of varying asset sizes to develop well-rounded marketing campaigns. My work spanned from brand strategy, campaign development, digital advertising, website redesigns, core conversions, and community engagement initiatives. I was responsible for maintaining compliance standards without sacrificing creativity or clarity. 

Dearborn logos
New stationary
dearborn website new
Lobby Sign
Dearborn logos
signage

Bank rebranding

One of the larger and more expansive projects I’ve worked on was for Dearborn Federal Savings Bank in Dearborn, Michigan. One of the primary tasks was to design a comprehensive rebrand, redefining its visual identity to reflect trust, stability, and a forward-thinking service approach. The project included the development of a modernized logo system, a complete stationery suite, and cohesive brand guidelines to ensure consistency across all touchpoints. Environmental applications such as exterior and interior signage were redesigned to strengthen branch presence, while a refreshed advertising and marketing collateral elevated community engagement efforts. The rebrand was extended digitally with a fully redesigned website, delivering an intuitive user experience that aligns with the bank’s updated brand voice and visual language. The result was a unified, contemporary identity that honored the institution’s heritage while positioning it confidently for future growth.

social media

Oversaw creative directions of social media campaigns for a network of community banks, transforming traditional financial messaging into engaging, community-driven storytelling. Partnered closely with marketing strategists to craft brand-aligned content calendars, campaign concepts, and visual systems tailored to each institution’s voice and local market. The result was consistent brand growth, meaningful engagement, and a modernized digital presence rooted in authenticity and local connection.

mortgage social
student checking
National Savings Day
credit card reduction

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(662) 588-1631

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